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What is Properly? (for Partners)

This Article Is For Participants In The Booking.Com Blue Fresh Start Program

Blue Fresh Start Program Overview

Properly is an end-to-end quality management solution that helps vacation rental owners and managers ensure exceptional cleaning standards, maintenance, inspections, and key handoffs. It centers on the Properly mobile app, which you and your cleaner can download to any smartphone and makes it easy for you to schedule, track, and monitor the clean.


Library: The Library contains checklist and skills templates you can use for any property. They include best practice processes you or your cleaner can follow to ensure a high quality clean every time.

Verification Photos: If you want to see the property after your cleaner has finished, you can ask your cleaner to take photos you wish to see while they work.

Real Time Monitoring: From your mobile app, you can track your cleaner’s progress in real time, view verification photos, and give feedback through the in app chat.

Problem Reports: If your cleaner notices guest damage or items that require maintenance or deep clean, they can take photos and send them to you directly through the app.

The end result? A more consistent and high-quality cleaning job, satisfied guests, and better reviews.

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